I am a successful
sales/operations professional willing to work independently or join & build a team as needed. I am uniquely
qualified by virtue of extensive hands-on career experience and motivated
to provide the benefit of that experience to my employer. I am well adept at building and maintaining
strong, profitable relationships between client and vendor. I possess excellent
communication skills which I consider to be paramount for success in this career field.
Summary
of Qualifications:
- Extensive experience in Business Development, Sales & Marketing,
Operations, Efficiency, Facilities Management, Corporate and boutique experience • Strength in Team
Leadership and Motivation • Strong Organizational and Analytical skills, Detail Oriented, Efficiency
work • Problem solving, Negotiating and Decision making skills • Business Development,
Public Relations, Client Relations and Consulting • Sales and Marketing to include Client Presentations,
Trade Shows, Branding and Collateral building ● Voice Over Talent www.DeborahAlexander.net
Experience:
Post Production Executive - Independent
May 2000 -Present
Director of Sales/Business Development Executive
Responsible for expanding Ascent Media's Management division
into alternative markets, concentrating on the awareness and utilization of media asset management as a means for clients
to further monetize their assets through a Digital Asset Management Solution. Up-sold cross-divisional services to existing
clients to maximize potential revenue. Maintained and up sold existing client database of 110 Independent accounts and expanding
services to new business opportunities.
Contributed to the operations of
the Creative Division, Woodholly, facility. This included up-selling service, cross selling services, client relations, contract
negotiation, and workflow efficiency improvements. Developed client relations program for the customer service group. Interfaced
with other Point.360 facilities to insure client needs were satisfied
Responsible
for the development and creation of a new commercial division within the Media City Sound group. Developed all marketing,
branding, and collateral for the rollout of this new division. Responsible for industry trade show representation. Responsible
for developing client marketing presentations, national travel to meet directly with clients in order to secure new business.
Executive Director of Operations - Facility Management
- Boeing
Aerospace, CA / Wells Fargo Corporate, TX / United Airlines, SF
Provide onsite client presentations.
Interface with clients, their consultants, employees, and vendors.
Directed Regional/Local Operations. Developed
lead marketing strategy and execution plan. Developed Communication Loop/Sales-Customer Service-Operations-Client
program. Issue Resolution.
Mad City Productions
January 1989 - May 2000
Executive Dir. of Production and Operations/Principal
Responsible
for the business, finance and marketing plan and launch of Mad City Productions, from initial development through back financing
and startup. Executive position with music and sound design recording studio with full responsibility for management of all
operations for Music Libraries, Radio, TV & Film.
- Project Management
and oversee all client projects
- Responsible for both short and long format production strategy planning with client
direction
- Ensured current efficient production strategies were in place and executed
- Administrate all production
execution with talent and staff to stay on time, and on budget.
- Created budgets, controlled all company expenditures
and union related costs
- Functioned as contract lead with unions to coordinate talent, P,H&W for Local 47, AF of
M
- Supervised all office support staff and motivation of composers and talent
- Coordinated all musicians and
talent to schedule recording sessions and monitor ongoing operations.
- Responsible for implementing and managing all
processes that helped reduce operating costs while gaining revenue
- Created expansion plan for future merger
- Day
to Day Operations; streamlining and efficiency - Full HR Responsibilities
- All Branding and collateral building
Star
Waggons, Inc.,1991
Controller
Responsible for day to day operations of the company which included billing, inventory, and financial
posting. Managed payroll and HR for 25 employees. Managed CAL/OSHA relationship resulting from Workers compensation
claims.
Celia, Inc.
Marketing Executive/Office Supervisor
October 1989 - January 1991
Worked directly with Corporate President to
develop National Marketing Strategy and assisted in demographic studies in Marketing. Responsible for monitoring monthly
sales vs. projections vs. budget. Coordinated all print media promotions and assisted in all accounting functions.
EMI Manhattan Records / EMI Music International - Capitol Records
April 1988 - October 1989
Recording studio production manager / International
Marketing/Promotions A & R
- Organized all promotional tours and interfaced with international journalists
- Responsible
for promotional tools for worldwide affiliates and US journalists
- Functioned as liaison between journalists and contract
label artists
- Trafficking of all production orders from point of request through delivery of finished products
- Responsible
for the recording studio operations at EMI Manhattan, including mastering, studio bookings, event planning, client liaison.
Affiliations:
Active
participation with the Hollywood Post Alliance, Society of Motion Picture Television Engineers, National Association of Broadcasters,
International Broadcasters Conference. Woodland Hills Chamber of Commerce, Studio City Chamber of Commerce, Plaxo, LinkedIn
Deal Closer - Hunter - Professional - Integrity
